Salesforce CEO Says Dreamforce Stays in San Francisco

Marc Benioff, CEO of, speaks during a keynote at the Dreamforce 2023 conference in San Francisco on September 12, 2023.

Marlena Slöss | Bloomberg | Getty Images

Selling power announced on a Tuesday social media post that the enterprise software company’s Dreamforce conference for customers and partners will remain in San Francisco for another year.

This statement comes a few months after Marc Benioff, co-founder and CEO of the company, told the Chronicle of San Francisco the Dreamforce event planned for 2023 could be the last in the city. Some other tech companies, like Google And Oraclechose to move their events elsewhere as the media focused on homelessness, drug use and theft in parts of the city.

Salesforce ended up presenting Dreamforce in front of a crowd of about 40,000 people this year, and Benioff sharp to clean the sidewalks and allow participants to feel safe. Police officers and others had would have pushed unhoused people to migrate elsewhere. The crowd was much smaller than in 2019, when 171,000 people participated.

This year’s conference, featuring OpenAI CEO Sam Altman and other guests, took place foreseen produce more than $89 million in economic activity. Today, the city can boast of staying for at least another year. This will take place from September 17 to 19.

“We signed an in-depth agreement with the city that defined the key elements we knew we needed! Benioff told CNBC in a text message.

London Breed, the mayor of San Francisco, thanked Benioff in a job on X, formerly known as Twitter, which included a photo of the two, dressed in Golden State Warriors basketball gear.

In an article X, Benioff declared that San Francisco was “now the AI ​​capital of the world.” It is home to OpenAI and other notable artificial intelligence startups, such as Adept AI and Anthropic. Salesforce used this year’s Dreamforce conference to showcase AI capabilities incorporating technologies from Anthropic and OpenAI.

San Francisco reported 620 accidental drug overdose deaths in 2022, up from 640 in 2021 and 725 in 2020. There were 7,754 homeless people in the city on Feb. 23, 2022, up from 8,035 on Jan. 24, 2019, according to city data. watch. Banana Republic, Nordstrom and Whole Foods have closed downtown locations in recent months, adding to concerns.

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